Who doesn’t want to provide a professional and engaging shopping experience to their customers? As an online store owner, you should realize the importance of having an appealing and interactive cart page. Shoppers always review and finalize their shopping items on the cart page.
If you’re familiar with WooCommerce, you should know that the default WooCommerce cart page comes with a minimal appearance. So, what to do? How to customize the WooCommerce Cart Page?
In this blog, we’ll guide you through the different processes of customizing the cart page. The good news is that all the processes are pretty easy.
So, let’s get started.
Understanding the WooCommerce Cart Page
The WooCommerce cart page acts as a crucial part of the online shopping experience. This is the final portal where shoppers view and finalize their chosen items.
Here, customers review their items, including quantities, prices, and variations. They always prefer to have detailed information about their purchasing items before proceeding to checkout.
Basically, it’s a virtual shopping basket, where shoppers customize and finalize their purchasing selections.
Why You Should Customize the WooCommerce Cart Page?
Customizing the WooCommerce cart page isn’t limited to just changing the design.
As an online store owner, you should ensure a smooth, user-friendly cart page experience for your customers. This action will reduce cart abandonment and increase sales margin. Ultimately, a well-crafted cart page holds much more value in profit-earning.
Let’s explore the points why you should consider customizing your WooCommerce cart page:
Improved User Experience
The default WooCommerce cart page is functional. But it lacks the ability to grab the attention of the shoppers. Custom-made and interactive cart page aligns with your brand values and fulfills the unique needs of your customers.
Increased Conversions
You can design your cart page by mentioning important notices like higher pricing, shipping details, and sales updates. This will clarify the customer’s confusion and improve conversion.
Higher Average Order Value (AOV)
You can implement a cross-selling and upselling strategy on your cart page. This will entice shoppers to increase their cart value.
Lower Cart Abandonment
The cart page is the final ground where customers make a decision to reduce their cart options. By eliminating confusion and providing reassurance, you can ensure a seamless shopping experience for your customers.
Brand Consistency
A personalized cart reflects your overall brand message. It matches the design of your website’s look. It delivers a balanced shopping experience to the customers.
Default WooCommerce Cart Page
The default WooCommerce cart page design is very simple and basic. The visual matches
millions of other cart pages. So, if you use this default design for the cart page, your store might get lost in the crowd.
As you can see, the default cart page contains the necessary information about product quantity, prices, and totals. Additionally, this page allows customers to insert a coupon code and proceed with checkout.
But, to match your store theme and brand, this cart page won’t be suitable. Moreover, you might want to motivate your customers to buy more by applying an upselling and cross-selling strategy on the cart page. You can add a “People Also Like” or “You May Be Interested in…” section to the cart page.
Also, you can modify the design by inserting your store’s logo and implementing the brand guidelines. So, you can ensure that the cart page perfectly aligns with your online store design.
Why Using Code to Customize WooCommerce Cart Page isn’t a Good Idea
If you’re a non-coder or newbie, using code for editing the cart page isn’t recommended. As WooCommerce is a ready-to-use platform, utilizing coding isn’t a great method to implement.
We’ve compiled some of the reasons why you should avoid using code for customizing your WooCommerce cart page.
– You’ll need an expert to handle the code and have HTML, JavaScript, CSS, and PHP knowledge.
– During WooCommerce updates, you may need to optimize the code for compatibility.
– If you wish to change the WooCommerce Store’s Theme, you’ll need to update the code also.
– Poorly written code may slow down your website’s load time, which may impact user experience.
How to Customize the WooCommerce Cart Page
There are several approaches to personalizing the cart page of your WooCommerce store. Let’s dive into the details.
WooCommerce’s Built-in Block Editor:
The WordPress block editor, Gutenberg, has dedicated blocks for WooCommerce. It has around 20 blocks, so you can add them freely to any page of your store. This process is one of the easiest ways to customize your cart page.
– Start by logging in to your WordPress Dashboard.
– Navigate to the “Pages” section from the left menu.
– Find the “Cart” page selection and click on “Edit”.
You can easily customize the cart page using the Gutenberg Block. But delete the default shortcode of the cart first.
1. Click on the ‘+’ icon at the top left corner.
2. Search for Cart, and you’ll get the cart widget.
Don’t select the Mini-Cart Widget. It is for customers to get a view of their cart quickly.
After adding the new Cart block, you’ll see the newly created layout. It comes with a product table, cart total, coupon add options, and a brand new section about ‘’You may be interested in’’.
You’ll also get an Empty Cart Block along with the Cart Block. There is a button named ‘’Browse Store’’ to help customers explore your products when their cart is empty. Below, you can showcase the new products of your store.
The sad part is, you can’t change the font and text style of the cart because it’s entirely a block. But you can add different blocks of WooCommerce below.
As a beginner, you can easily modify the WooCommerce cart page by using the built-in blocks. But to have extended features and functionality, you have to rely on third-party plugins. Moreover, you need to be careful when using too many plugins. They might slow down your website.
Useful Read: How to Add Custom Fields to the WooCommerce Checkout Page
How to Customize the WooCommerce Cart Page Using a Drag & Drop Plugin
The simplest way to edit WooCommerce cart pages is by utilizing the drag-and-drop methods. There are many high-quality plugins available to modify WooCommerce cart pages. But you need to look for certain criteria before selecting a plugin to customize the cart page. These are-
- Easy interface to navigate for the users.
- Mobile responsiveness is important as most people prefer shopping from their smartphones.
- Effortlessly works with themes and popular page builders, like Elementor and Divi.
- Customization freedom to add, edit, or rearrange the cart page for additional information.
Now, you know the key points of an ideal plugin to customize the cart page. To ease your search process, we’ll recommend that you go for ShopBuilder. It is a strong WooCommerce builder for Elementor with stunning features to customize the cart page.
Moreover, the drag-and-drop technology eliminates the need for coding. So, you can design and customize your WooCommerce cart page without any hassle.
So, let’s explore the process of customizing the WooCommerce cart page using ShopBuilder.
Step 1 Install Elementor & ShopBuilder
You need Elementor and ShopBuilder to start the process of customizing your WooCommerce cart page.
As ShopBuilder is dependent on the WooCommerce page builder Elementor, make sure to install Elementor first. The best part is that you can install Elementor directly from the WordPress Dashboard free of cost. To perform this action, navigate to WordPress Dashboard> Plugins > Add Plugins.
1. Now, search for Elementor in the right corner box.
2. Install and update the Elementor plugin.
After installing Elementor, it’s time to install the ShopBuilder plugin. In the same way, move to WordPress Dashboard> Plugins > Add Plugins.
1. Now, search for ShopBuilder in the right corner box.
2. Install and activate the plugin.
Step 2 Create a New Cart Page
Once you have installed both of the plugins, you can move to the part of the cart page customization. First, you need to create a cart page template. Hover over ShopBuilder> Template Builder. Hit on Add New Page to open the template settings tab.
1. Insert the name of the template according to your choice.
2. Select ‘Cart’ option from the dropdown as template type.
3. Choose Elementor as editor type.
4. Toggle the button to activate the template.
5. Choose the blank template option.
You can see that there are two pre-made templates of cart pages already available. You can choose them to simplify your cart customization process. We’re choosing a blank template to give you a full overview of creating a WooCommerce cart page.
Click on the ‘’Save Changes’’ button.
To edit the cart page click on ‘’Edit with Elementor’’.
To increase the appearance and functionalities of your cart page, ShopBuilder comes with a variety of widget options. With the help of drag-and-drop functionality, you can design and customize the cart page according to your choice.
Step 3: Customize The Cart Page
You’ll have full control over the appearance of your cart page. Now, let’s see the customization process of each widgets.
Cart Table
You can interactively display the cart table. Showcase the products on the cart table by using the Cart Table Widget.
You can customize each and every option in the table, like header, thumbnail, product title, price, quantity, removal option, and total price. Enjoy the freedom of customization by deleting or adding custom columns.
Cart Totals
This widget helps you to display the total calculated price of the cart table. Bonus, you’ll get a button for the ‘’Proceed to Checkout’’ option. With the style tab, you can modify the appearance of the cart total table. The title, table, and button are fully customizable.
Apply Coupon
To attract customers and boost conversion, you can incorporate the Apply Coupon widget. Completely manage the content and style of the table, title, and button.
Cross-Sell Product – Default Layout
With this widget, you can display the default layout from the existing theme or plugin. Freely modify the widget by changing the title, color, font, and other additional elements.
Cross-Sells Product – Custom Layouts
The settings of this widget are the same as the Cross-Sell Product – Default Layout. You can view the Layout Tab beside the Settings, Style, and Advanced Settings. In the layout tab, you will get some more settings, including the Layouts, Columns, Query, and Image settings.
Cross-Sell Products Slider – Custom Layouts
Despite having similar settings to the two other widgets, it has some advanced features. These features distinguish it from the other two. You can modify the widget from different areas, including product title, quick view, compare, badges, slider settings, and many more.
Step 4: Publish & View
After customizing your WooCommerce cart page’s layout and style, it’s time to hit the ‘’Publish’’ button.
Click on the ‘View’ icon to witness how your newly edited WooCommerce cart page looks. Make sure it fulfills your expectations and aligns with your brand guidelines. Make the cart page visually appealing to attract customers and give them a user-friendly experience.
Why Upgrade to ShopBuilder Pro?
If you want to have a customized store and boost your conversion rate, then promoting to ShopBuilder Pro is a worthy investment. The free version comes with fundamental tools for Elementor-based WooCommerce, but with the pro version you can have advanced features with 25+ modules and 100+ widgets to smoothly operate the entire customer journey.
This upgrade will directly impact by reducing cart abandonment and improving user experience. In the pro version, you’ll have comprehensive modules like Quick/Multi-step Checkout for a streamlined process, Mini-Cart, and Stick Add-to-Cart to ease the customer order process.
Moreover, ShopBuilder also benefits you in marketing and promotional tasks for your WooCommerce store. Bulk Discount, Gift Card, Smart Coupons, and Buy x, Get Y modules create an urgency among customers to purchase your products. To give a personalized shopping experience, you can utilize Size-Chart, Product Add-ons, PDF Invoice, and Back Order modules.
Have you ever imagined getting all these advanced features in a single plugin? Well, ShopBuilder Pro makes it possible. You don’t need to install and manage multiple plugins and compromise on site performance. With over 40+ premade templates, you can have a unique, high-converting, fully branded WooCommerce store.
Frequently Asked Questions (FAQs)
To develop custom store pages and display store products, you need the assistance of WooCommerce Blocks. You can also have advanced e-commerce functionality like filtering and searching.
Yes, you can fully modify and customize your WooCommerce according to your preferences.
Final Words
Congratulations! You have successfully learned how to customize the WooCommerce Cart Page.
You can effortlessly modify your WooCommerce cart page with the help of ShopBuilder. If you’re a beginner, you can easily do this task without any coding knowledge.
So, don’t limit your WooCommerce store appearance within the default system. Redesign and modify your cart page according to your brand’s theme. Make your online business more successful.
